Aizhan_journalist

The Media ranking of the Kazakhstan Media ranking - tracking media reports , corresponding to a given topic. Media monitoring is used to study the effectiveness of advertising campaigns and PR- , portrait drawing generated media organizations or personalities , publicity assessment of an action , tracking the actions of other companies. Typically, the media monitoring includes the following phases: Monitoring the number of potential sources ( television , radio , print media outlet , blog and so on . N . ) . Saving the found material. Filtering and categorization . Transfer collected material for further analysis. Product media monitoring can be a fragment or full text of the article of a periodical printed or online publication , clipping ( paper or electronic documents , including a gra…

The role of new social media in Kazakhstan has been changing since 2008-2010 as its visibility and popularity has increased. At the same time the role of traditional media in the country has been declining. Today most of young people across the country get information from the Internet and new social medial; while traditionally older people still read traditional newspapers and magazines. In addition, young people found that it is easier for them to get all necessary information using computers and apps on mobile phones. It is illustrated by available data: according to most recent statistics (July, 2015) the number of Internet users in Kazakhstan has reached 3,47 million, and 71% of them aged between 12 and 54. They use the Internet at least once a month. 870 thousand of them are the res…